Company Name 1
City Bank PLC
Job Title
Associate Manage, Brand & Marketing
Job Description
> Enhancing lifecycle marketing and customer sentiment analysis
> Implementation of digital transformation in the banking system and key communication points
> Establishing brand persona and ensuring presence across the communication ecosystem
> Organizing events and campaigns for both segment-wise banking and non-banking audience
> Assessing scenarios from customers' perspectives to ensure keeping the brand value on top
> Forecasting and planning of brand budget and utilization
Company Name 2
Foodpanda Bangladesh Limited
Job Title
Assistant Manager, Advertising & Partnerships
Job Description
> Foodpanda Strategic Partnerships and Ad Tech Specialist
> Enhancing collaborative brand engagement within the foodpanda ecosystem
> Increasing customer benefits through the foodpanda loyalty program
> Identifying the scope of growth across all business verticals
> Managing a $XM annual portfolio through in-app advertising solutions